Rob Lowe is attached to lead a comedy series currently in development at ABC, Variety has learned exclusively.
Titled “The Ram,” the show is said to be a “workplace romantic comedy in which Rob Lowe plays a daily sports talk show host who falls for the new producer brought in to boost his ratings,” per the official logline.
Betsy Thomas (“My Boys,” “Mom”), Bob Fisher (“Wedding Crashers,” “We’re the Millers”), and Rob Greenberg (“How I Met Your Mother,” “Frasier”) serve as writers and executive producers. Noted sports talk host Colin Cowherd will also executive produce along with Eric Tannebaum, Kim Tannenbaum, and Jason Wang of the Tannenbaum Co. as well as Peyton Manning, Jamie Horowitz, andBen Brown via Omaha Productions. Lowe will executive produce in addition to starring.
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20th Television is the studio. Omaha Productions is currently under a first-look deal at 20th TV.
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In TV, Lowe most recently starred in the Fox drama “9-1-1: Lone Star” for five seasons as well as the Netflix comedy “Unstable.” Lowe and his son, John Owen Lowe, were co-creators and stars of the latter series. His other major TV roles include “The West Wing,” “Parks and Recreation,” and “Brothers and Sisters.”
Omaha Productions was founded by Manning in 2020. In addition to their first-look deal at 20th TV, the company also has a wide-ranging partnership set at ESPN anchored around its “Monday Night Football” with Peyton and Eli Manning alternate telecast. Omaha is also behind the upcoming Hulu comedy series “Chad Powers” starring Glen Powell, which is inspired by a segment from Eli Manning’s series “Eli’s Places.”
Lowe is repped by WME, Brillstein, Latham & Watkins and R&CPMK. Thomas is repped by Artists First, CAA, and Jackoway, Austen, Tyerman. Fisher is repped by WME and McKuin Frankel Whitehead. Greenberg is repped by UTA. Cowherd is repped by Silver Tribe Media.
At present, ABC only has two scripted comedies in primetime — “Abbott Elementary” and “Shifting Gears.” The broadcaster is currently prepping a reboot of “Scrubs” that will see several original cast members return.
